A phenomenal audience of 1.2 billion users. A significant improvement in the customer conversion rate. Automation features to reduce the cost of customer service. Here we are going to look at why you should integrate the Facebook Messenger Chat Widget into your website!
For customers, instant messaging apps tend to replace phone calls. Sending a message to customer support is so much easier than phone support! If online discussion with marketing appeals to so many customers, it is because it combines great benefits:
Facebook, a leading figure in social networks despite the great competition, prances in the lead with two flagship applications:
The main reason you should integrate the Facebook Messenger Chat Widget and the WhatsApp application on your website? Your customers will have these apps on their mobile phones.
Chat tools (mobile application, widget, WordPress plugin, PrestaShop module) do not only benefit customer support. Indeed, they improve the commercial performance of the company by boosting the conversion rate of customers. Did you know that 63% of customers are ready to change their brand if the latter was not reachable on an application, plugin, or chat widget on the internet? More generally, many studies advocate the integration of web chat tools into the company's business strategy:
As you will have understood, the chat window that appears on a web page reassures the customer about the reactivity of the company. It provides your website visitors with trusted customer support that will answer all of their questions every step of the way. ChayAll has prepared a series of articles for you on the relevance of the Facebook Messenger Chat Widget to the business performance of the company. Click on the button below to go further.
Contrary to what one might think, you can configure your chatbot without complex tools and without resorting to code. By the way, did you know that automating part of customer service was the best way to boost your ROI? By configuring your chatbot according to the rules of the art, you will be able to:
Integrating the Facebook Messenger Live Chat plugin into your website will be the first step in improving your customer support. Why stop now while everything is going so well? Indeed, each customer has their favorite messaging application. To maximize the reach of your marketing communications and personalize customer support, you need to be present on all the messaging that matters. But be careful: to multiply the tools blindly is to shoot yourself in the foot
At ChayAll, we are aware of the weaknesses of the multi-tool approach and the importance of the issue, especially in this uncertain context. This is why we have developed an all-in-one messaging solution. On the menu :
But don't panic: all the messages received are centralized in a single interface. In this way, your customer service will become a real competitive advantage in just a few days!