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Boost enrollment with instant messaging

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5 minutes

Properly conducting applications is essential for every graduate school. But the current health conditions make it more difficult to interact with applicants. How can you make it as easy as possible for them to ask you their questions remotely? Let them contact you via WhatsApp, Facebook Messenger, iMessage, Google's Business Messages or Live Chat with ChayAll!

Social media: a decisive factor in choosing a school

83% of students use social networks to choose their future school

When a college or university wants to attract the attention of students, a presence on social networks and instant messengers is essential. They play an important role in the decision making process of applicants. About 83% of students use social networks to help them choose between different higher education institutions. Social media is therefore becoming one of the main sources of information for future students. That's why defining a good digital strategy is essential to attract the attention of a maximum of candidates.

Stand out from the crowd: integrate messaging on your site

Boost enrollment with instant messaging

First and foremost, it's important to maintain a presence on social media platforms. Take care of your school's Facebook page, relay the school's hot news on Twitter and describe your training on LinkedIn. In short, show your modernity! In 2020, 56% of 16-25 year olds spend about 2 hours a day on social networks. Almost a third spend between 3 and 5 hours a day, while 12% scroll for 5 hours or more a day. So they have every chance of finding your school if it is well referenced.

Boost enrollment with instant messaging: Join the messaging apps that students use every day

Unfortunately, even with a well-executed social media strategy, competition is fierce. It can be difficult to differentiate yourself from other higher education institutions. They also are looking for new students. That's where instant messaging comes in! Give candidates the opportunity to ask you all the questions they want live on their favorite messengers. How? By integrating WhatsApp, Facebook Messenger or Apple's iMessage directly on your website! It's very simple indeed: they are all available from a single plugin!

Continue to communicate with candidates, even after they have left your website

Boost enrollment with instant messaging

How does it work? A student discovers your website and wants to know more about a particular course. They click on the WhatsApp button, which redirects them to the app. They can then send their question to the school and leave the site to go about their business. The school will reply when one of its employees is available. And, this, from his computer, his smartphone or his tablet. A modern and asynchronous mode of communication!

Keep in touch after your virtual open day

facebook messenger chatbot

You've just finished your virtual open house, and many students are still hesitant to join your school. It is also possible that some of them have questions they didn't dare to ask during the webinar via Live Chat. Now, you can suggest that they can contact you by instant messaging in an email! They will be able to click on their preferred channel and continue chatting with you. Create a bond of trust with your future students!

Enjoy all the features of instant messaging apps

WhatsApp, Facebook Messenger, iMessage (from iPhone) or Google's Business Messages don't only allow you to communicate through messages. ChayAll offers you many other features such as:

  • Registration for presentation webinars. Let the student choose a convenient time to attend a virtual school or training presentation.
  • Send links, videos and images. Enhance your pitch and give the candidate the best possible guidance by sending them rich content. Pictures of the school, link to a page on your website or a video replay… everything is possible!
  • Set up automatic responses. Do candidates often ask you the same questions? Automate the answers with our platform!
  • Connect your students with candidates. Innovate and offer candidates the opportunity to communicate with your current students! Besides, what better ambassadors than your current students?
  • Don't hesitate to contact an expert if you want to have more information about the messaging functionality and the development possibilities!

Respond to all messages from a single platform

Boost enrollment with instant messaging

One of the advantages of ChayAll? You can manage all your instant messengers from WhatsApp to Facebook Messenger, Apple's iMessage, and Google's Business Messages from a single platform.

Activate and deactivate messaging apps according to your business needs

Choose the ones you want to activate on your school's website! It's very simple, thanks to ChayAll you just have to configure quickly the apps to install them on your site! Our solution has been designed to make the operation as smooth and intuitive as possible. Boost enrollment with instant messaging and install messaging apps on your site.

Do you have a WordPress site?

If the answer is yes, then you just have to install our plugin by clicking here! Nothing could be easier. We have even created an explanatory video to guide you in your integration, step by step.

Otherwise, you simply click on the link

It is also totally possible to integrate ChayAll and its instant messengers to your site by integrating a JavaScript code. The installation is very simple! So, let us guide you and start the installation by clicking on the button below!

Written by
Community manager at ChayAll.com. A journalist from Colombia with a love of new trends, culture, music, and cats.