Bridging the gap between WhatsApp Business API and social media
WhatsApp as a social media
There has been debate on whether WhatsApp is a social media platform or not. Even though WhatsApp is technically an app that allows users to communicate and create groups while sharing content, like Skype, some people say it is still a messaging service with features of social media. It has a wide range of social features—messaging, profile creation, photo/video sharing, status updates, stories, and more. WhatsApp was built for conversations, so it checks one of the primary qualities of social media, which is social networking. With its extensive social features, WhatsApp is definitely a social media platform.
Extending your reach with WhatsApp
What’s great about ChayAll is your WhatsApp Business doesn’t need to be confined on your site. Sure, it’s amazing that your site traffic is being handled by ChayAll’s widget. Your existing customers are happy that they can easily find the support that they need while you are happy that it’s easier to manage leads through automation and funneling. But for a scaling business, it is a mistake not to recognize social media. It is an ocean that’s full of potential. 58.4% of the world’s population uses social media so you can just imagine how many people you can support or convert to a lead.
Creating a URL for your WhatsApp Business
Because you can’t use WhatsApp to initiate conversations with consumers, you’ll want to make it easy for them to send that initial message. The easiest way to do this is to make sure that your WhatsApp link is visible on all profiles and pages associated with your brand. That way, customers, prospects, and anyone else can easily get in touch. With ChayAll, it’s so easy to create a link once you have already set up your WhatsApp business.
Here’s how:
On the ChayAll account, go to “Messaging Channels” on the left banner and click on “Integrating on your digital supports.”
Select URL from the integration method drop down.
Select WhatsApp from the drop down as the messaging app to obtain the link from. You can then copy the URL generated for your WhatsApp.
Once you have the URL, you can add it to your Instagram and Twitter bios, LinkedIn page, or any other channel where your brand has a presence. Another way to drive traffic to your WhatsApp is to promote your WhatsApp website link in social media posts across all active platforms. You can even embed your WhatsApp chat link into Facebook posts, Instagram Stories, YouTube CTAs, you name it.
Here are some examples:
Creating a Facebook / Instagram post through the Meta Business Suite that links to WhatsAppPutting the WhatsApp link on your company’s Twitter bio
QR Code is the trend
In the introduction of better and faster technology, people are now using their devices more than ever. It’s all about accessing everything in a snap and getting the information across from one person to another or from a business to a consumer. One of the trending channels in the marketing and communication industry is the QR code. Since most smartphones have built-in QR readers already, this technology is more accessible than ever. Previously when people came across an interesting business, they had to add its WhatsApp number to their contacts, one number at a time. Now, people can simply scan the QR code a business displays on its storefront, product packaging or receipt to initiate a chat. With ChayAll, the WhatsApp URL you generated is easily convertible to QR code. You go to https://fr.qr-code-generator.com/ and paste the WhatsApp URL. It will generate a QR code which you can download and print. You can even customize the QR code based on your preference.
WordPress Facebook plugin: 7 criteria to choose the right tool
Conversational marketing has emerged as the big winner of the Covid-19 pandemic. So you'll need to connect your Facebook page and interactions with your own website. If you're a WordPress user, you can use this article as a practical guide on how to choose the right tool to set up a Facebook WordPress plugin efficiently.
Facebook Messenger is the second most used messaging app in the world. 90 million small businesses actively use Facebook one way or another. What about you? It's easy to install and to use, has great marketing features, RGPD compliance, and more! Here, you will learn the 7 essential criteria to take into account when choosing a Facebook WordPress plugin for your website.
WordPress Facebook plugin: How can I use it on my website?
What is the difference between a Facebook page and a Facebook plugin?
The Facebook Messenger widget is an ideal tool to complete the visibility on your Facebook page.
Having a Facebook plugin on your site and a Facebook page is complementary. Facebook pages have several objectives:
Communicate about your brand's news by sharing engaging content such as articles, blog posts, polls, and relevant content published by various media. In short, anything that might appeal to your target audience.
Increase your popularity on the web with likes and followers. The more likes you get, the more your page will be visible on the feeds, shared, and may capture the attention of new customers. Did you know that one of the most followed pages is Samsung? It has more than 159 million likes!
Interact with your customers and prospects easily. Facebook users can contact your company by pressing one of the buttons displayed on your profile. They will directly enter into a chat with you on Facebook Messenger!
By nurturing a genuine relationship with your customers and leads through your Facebook page, you'll convey the image of a company with close ties with its customers.
A Facebook Messenger widget on your WordPress site allows your visitors to directly start a conversation with your brand on Messenger, thanks to a button that will be available on your website. Displaying this button is very simple. Like all WordPress extensions, you just need to download the widget and integrate it into your site.
Do you really need a WordPress Facebook plugin?
If your answer to the following two questions is no, your business is going to benefit from integrating a WordPress Facebook plugin into its website:
Do you operate in a highly specialized B2B sector?
Does your company's website run on a CMS other than WordPress?
If your answer was yes, your business can benefit from a Facebook Messenger plugin! And, more importantly, you will benefit from Conversational Marketing via the biggest messaging apps.
What are the advantages of integrating a Facebook Messenger chat?
Facebook Messenger is competing for first place among the most used messaging apps in the world. More than 20 billion messages are exchanged between businesses and users monthly on Facebook Messenger.
The app converts website visitors into actual customers. Based on a Facebook Business study, 53% of customers are more willing to buy from businesses that can be reached via chat.
With the right Facebook WordPress plugin, you will finally be able to create a chatbot. All you have to do is set it up and connect it to your website! The best Facebook WordPress plugins will help your customer service of redundant questions from visitors.
Facebook Messenger and other messaging apps shine with their multimedia features. You will be able to send an image of your product, CTA buttons, a link to blog content, news articles, page, or posts on social media. In other words, the exchanges with your website visitors will then be richer, unlike communication by phone.
Need more details about the features of the Facebook Messenger extension on WordPress? Click on the button below to speak with an expert!
How to choose among the different Messenger extensions on WordPress?
A WordPress Facebook plugin that doesn't weigh down your website
Make sure that your chat plugin does not slow down the loading speed of your website
Premium WordPress extensions, plugins, and widgets do not slow down the loading of websites. Your homepage should load smoothly. This is essential, as nearly a third (32.3%) of visitorsleave a web page that takes more than 6 seconds to load. For instance, the usefulness of chat and conversational marketing is to attract traffic and "feed" it, not to drive it away. Your website must be able to display quickly, even for visitors with an average connection.
An easy to set up WordPress Facebook plugin
Choose a widget, an extension, or a WordPress Facebook plugin whose integration does not require any manipulation of your website's code. After that, premium plugins are both easy to set up.
An easy to set up extension:
The premium Messenger chat plugins offer an interface that centralizes all settings, options, and features:
Easy integration of the plugin, extension, or widget to the URL of your choice.
Ability to integrate the plugin, extension, or widget to all pages of the website with one click.
Basic automation features, with the configuration of a welcome or absence message.
Premium plugins allow you to configure triggers to display the chat window to your website visitors.
Ability to dress up the plugin, extension, or chat widget in your company's colors and theme.
A free version to test the features and options of the WordPress extension
Opt for a WordPress chat plugin or extension that provides you with an overview of its features, options, and settings in its free version. You can then decide whether or not to upgrade to the premium version.
A reliable and secure WordPress chat extension
Any failure to comply with the GDPR would result in severe penalties
You need to make sure your WordPress Facebook plugin is RGPD compliant. Your visitors' data needs to be protected. Make sure that the WordPress extension is secure, both to protect your website and to promote a good position on Google.
Your WordPress chat extension should also be reliable. The best plugins notify you of every message and will display the chat window whenever anything occurs. Choose a WordPress chat extension that doesn't have connection issues with Facebook servers, so you don't have to sync it every time.
A serious editor/provider that can be reached by chat
The last straw for a social network messaging plugin editor would be to be unreachable by chat. Troubleshooting, options, settings, features, upgrades, theme changes, etc, can be obstacles you can have along the way. With an available editor, you'll be able to exploit the full potential of your Facebook WordPress plugin.
A feature-rich WordPress Facebook plugin
Choose a Messenger plugin with marketing features
Rather than a simple chat extension, your Facebook plugin should offer practical features, especially from a marketing perspective. It should offer things like:
The possibility of integrating other chat solutions in addition to Facebook Messenger. It must-have apps like WhatsApp, iMessage, or Instagram DMs. Note: ideally, your chat plugin should offer you the pro version of these tools (API in particular).
The best WordPress chat plugins allow you to exploit the full potential of conversational solutions: image, CTA buttons, product carousel, multiple-choice questions, etc.
Marketing features to manage your e-reputation (Instagram feed and other social networks, customer reviews, etc.).
ChayAll the solution for great customer relationship
ChayAll offers you an all-in-one messaging plugin
Aware of the potential of conversational marketing for businesses, we have developed ChayAll, a WordPress plugin that brings together the best chat tools:
WhatsApp (API version).
Facebook Messenger.
Apple Business Chat (pro version of iMessage);
Google's Business Messages.
Telegram app messaging.
Instagram's Direct.
A Live Chat tool.
In conclusion, you just have to check the messaging you are interested in and enter the URLs of your choice to integrate the chat into your web pages. Your users can manage all messages sent by visitors on a single interface. For instance, ChayAll also offers practical marketing features to track your reputation on the web:
A feed of all the Instagram comments to answer them without skimming your feed.
A link will be automatically sent to your customers to rate their experience.
With the right WordPress chatbot, your business will be able to improve the quality of its customer service while achieving substantial savings. More than a simple conversational bot, this tool boosts the customer experience to boost the conversion rate.
What are the main advantages of a WordPress chatbot? How to integrate a conversational bot into your WordPress site without resorting to code? What are the characteristics of the best chatbots on the market? The point with ChayAll!
As the name suggests, the chatbot is a Livechat robot. In other words, it is a computer program capable of conducting an intelligible and coherent conversation with a customer. It detects certain keywords in the customer's message and offers a response accordingly. The chatbot can also offer other marketing features to improve the online customer experience and support.
For example, you can integrate multimedia files in the answers and integrate a Lead Scoring system to prioritize prospects according to their potential. Finally, and with a smart chatbot, you will be able to automate a good part of your customer service. The chatbot will learn from Live Chat exchanges between marketing and customers to offer more personalized responses.
In short, the chatbot or conversational robot is a virtual assistant that accompanies service and customer support. You can install this tool on your WordPress website to better support visitors and relieve your marketing teams. Let's see in more detail the advantages of this web solution for companies, hotels, schools, and banks!
What are the advantages of the customer support chatbot or robot?
Integrating a Livechat robot on your WordPress website means equipping your customer service to convert and build loyalty. It is ultimately to provide the means to boost the marketing performance of the company. Here is a summary of the benefits of creating a chatbot on a WordPress site:
Entrust your automatic chat plugin with the redundant part of customer service and support. Your marketing team will be able to breathe. You will be able to concentrate on tasks with higher added value.
Your online chat robot will allow you to speed up the response time to customer inquiries. Better: each response produced by the Live Chat plugin or widget will be published immediately, without delay.
The best automatic live chat tools can take care of your after-hours customer service and support. In other words, you will be able to have 24/7 customer service at a lower cost.
The ROI of creating a Live Chat robot is simply impressive. The cost of integrating with your WordPress website is negligible. Users simply need to set up the chatbot, test it and supplement its database from time to time. If it's a smart chatbot, you can even get rid of this last task.
Creation and integration of a conversational bot on a WordPress website
The automatic LiveChat tools are compatible with the majority of CMS. However, it is the WordPress LiveChat plugins that are the best known, due to the notoriety of this CMS. So how do you proceed with the creation and integration of a WordPress chatbot? It all depends on the chatbot you want to install. The majority of plugins offer WordPress chatbots that integrate with a LiveChat on your website. Here's how to install this type of WordPress chatbot:
Log in to your WordPress Admin panel.
Then click on the "Extensions" tab, which displays the list of plugins installed on your WordPress website.
Click on the “Add” button to explore Livechat plugins on the Store.
In the search bar, enter the name of the chatbot plugin of your choice.
Finally click on "Install".
After installing your WordPress chatbot plugin, you will need to configure it (creation of scenarios, enter a welcome message, configure responses, etc.) then integrate it into the web page of your choice. You will then have to test the quality of the responses produced by the chatbot before responding to them. Some LiveChat plugins require you to enter a code to configure your chatbot.
Advances in technology and the competitive intensity between specialized companies have drastically lowered the cost of chatbots. Some free LiveChat plugins offer an interesting performance, provided you set them correctly. These will however be a little light to handle a massive flow of visitors. They will not necessarily offer additional marketing features but will do the job when it comes to driving the redundant part of customer service and support. These LiveChat tools can even take over if customer service is not available.
Some CRMs and ERPs offer more or less efficient chatbots in addition to various functionalities for customer service, Sales Enablement, Inbound Marketing, creation and distribution of content, etc.
What is the best conversational bot plugin for WordPress?
Take advantage of your visitors' appetite for messaging. 9 out of 10 customers wish to communicate with companies by message (SMS and LiveChat).
Conduct coherent and intelligible conversations with your customers and website visitors.
Take over from customer service and support outside of working hours.
Capture customers and visitors to your website who want to interact with you on an instant messaging app.
Your WordPress chatbot plugin should finally operate without slowing down the loading speed of your website. ChayAll has incorporated all these conditions into the design of its messaging solution. You will be able to create your WordPress chatbot without code and hassle. An advisor is also available to guide you, step by step, until the actual launch of your chatbot. ChayAll is also the most popular instant messengers directly on your website:
WhatsApp (via the professional Business API version);
Facebook Messenger;
Direct from Instagram;
Telegram;
iMessage (via the professional Apple Business Chat version);
The impact of live chat on your customer relationship is huge. Adding a WordPress chat extension can be a real boost to your business performance. That's why we're featuring our top 5 best WordPress chat plugins.
From a customer's viewpoint, it could be challenging to consent to fill out a contact form in the 5G era. Instant messaging and LiveChat have gone from a luxury to a prerequisite for customer service. Given the choice between an instant chat and a deferred message by email or form, the decision is quickly made for a web page or site. Interested in integrating a WordPress live chat into your site? Choose from the top five plugins listed below to find the WordPress chat extension that best meets your needs.
1. ChayAll
This is the French startup at the moment when it comes to B2C conversational solutions, so if the WordPress chat extension by ChayAll is in the lead, it's because it combines all the right points. We particularly like how it integrates the most used instant messengers with Live Chat on a single platform. Its sleek interface will quickly make it the pillar of your customer relations, regardless of your site's focus. RGPD and DSP 2 compliant, ChayAll's WordPress chat extension naturally takes the lead in our top 5.
What we like about ChayAll's WordPress chat extension
Integrates the most used instant messengers: WhatsApp Business API (2 billion users), Facebook Messenger (1.3 billion users), Live Chat, Apple Business Chat and Google's Business Messages;
Includes Whatsapp Business API allowing great automation and contact button integration (stories, SMS, Mail, etc.) ;
RGPD and PSD 2 (European Payment Services Directive) compliant;
Free for basic functions. Premium offer available for more extensive business needs.
Can create a chatbot to have permanent customer service (24/7) optimizing costs;
Branded profile (profile picture, logo and chat colors);
Notifications received by the customers even after leaving the site;
Very responsive customer support.
What we like less about ChayAll's WordPress chat extension
Absence of Telegram instant messenger, which has 400 million users;
As its name suggests, the company Live Chat offers communication solutions for businesses. Best known for its eponymous WordPress chat extension, this Polish company founded in 2002 has managed to make a name for itself. The WordPress Live Chat is quite powerful and intuitive. Besides ChayAll, it's one of the only WordPress chat extensions that doesn't slow down page loading speeds for visitors.
What we like about Live Chat WordPress online chat
Unlimited 14-day trial version of LiveChat to get an idea. After that, you have to upgrade to the premium offer;
Color codes allow you to quickly see how long each customer has been waiting. You can then prioritize responses to avoid frustrating visitors with long waits;
Simple setup and intuitive LiveChat dashboard;
Centralization of all features, even if this WordPress chat extension is installed on several different sites.
What we like less about the Live Chat WordPress extension
Doesn't integrate the most used instant messengers;
To fully appreciate its benefits, you'll need to run this WordPress chat extension on a powerful computer (RAM intensive);
Unreliable spellcheck, especially in French. You'll have to be extra careful before sending a message;
Higher price than the market average for chats;
LiveChat mobile version lacks features for visitors.
3. Tidio Live Chat
Let's stay in Poland with this promising startup that offers customer service automation solutions through chat. Best known for its chatbots designed for SMEs, Tidio's WordPress chat extension is a kind of Swiss Army knife of conversational commerce. It includes a Live Chat, but also Facebook Messenger plus an emailing tool. Below is an overview of this WordPress chat plugin's strengths and shortcomings.
What we like about Tidio's WordPress Livechat
Facebook Messenger integration, an instant messenger with 1.3 billion users;
Ability to send email to users who leave your site (beware of RGPD compliance) ;
Nice LiveChat automation features, provided you have technical know-how;
Integration with multiple CRMs like Zendesk and Salesforce, depending on your company's preferences.
What we like less about Tidio's WordPress chat extension
No WhatsApp, the leading instant messaging application in 133 countries;
Technical skills required to create a working chatbot
No notification if customers receive messages after leaving your site;
Site, customer service and resource materials in English. Not very useful depending on your level.
This WordPress chat extension slows down (slightly) the loading speed of the site, impacting SEO and the visitor experience.
Veteran web marketers and customer service professionals know this WordPress chat extension by its former name, "Zopim". There was a time when Zendesk was a forerunner in this field. Since its creation in 2007, this American company has invested in the segment of CRMs, APIs, and technical support. Its WordPress chat extension isn't perfect, but it has some assets to bring to the conversation.
What we like about the Zendesk WordPress chat extension
Advanced settings for Live Chat window triggers;
Displays useful information on each chat window for context but also to personalize the speech according to customers' needs;
Pre-recorded messages (and shortcuts to send them).
What we like less in the Zendesk WordPress chat extension
This WordPress chat plugin isn't the most aesthetically pleasing;
Complicated conversation automation, requiring several tests to get something operational;
Light reporting on chats (and only accessible to company administrators);
Poor customer service. Lack of agents.
So what's the difference between a widget and an extension?
Widgets allow you to improve the user's navigation. For example, thanks to an application you can display web page menus without having to enter the page's code. On the other hand, extensions allow you to add features to your website (like LiveChat). Whether free or paid, a single function tool, or with a wide range of possibilities, there are extensions for every need.
5. Pure Chat
The American startup Pure Chat closes our top 5 best WordPress chat extensions. Designed for entrepreneurs and small businesses, this LiveChat stands out thanks to the many ways to trigger the instant chat window for visitors. Note that Pure Chat was bought by Ruby in October 2020.
What we like about Pure Chat's WordPress chat extension
Many functional triggers for the chat window like scrolling or clicking on a link;
Free solution;
Ability to set up proactive messages;
Sleek and user-friendly interface.
What we like less about Pure Chat's WordPress chat plugin
Since it's a free WordPress chat extension, its performance suffers. For instance, it sometimes disconnects unexpectedly, for no apparent reason;
No instant messaging application is supported;
Recurring problem of displaying notifications on mobiles, especially on Android.
How do I install a WordPress chat plugin on a website or webpage?
There's nothing easier than integrating a chat plugin on your website or webpage! This step-by-step tutorial shows you how:
Why install a WordPress chat extension on your website or webpage?
Personalization, improved user experience, stronger customer service, potential customer growth... Integrating a WordPress chat extension has lots of benefits for your business, not to mention the positive impact on your online reputation. So, how do you do it? Be sure to check out our article dedicated to the benefits of WordPress chat extensions!
Ranking the best WordPress instant messaging plugins in 2021
So, you've made the winning choice to install an instant messaging plugin on your site? Congratulations! You can now offer customers and prospects the ability to interact with you in real-time while cutting down on the costs of your customer relations. You’ll no doubt notice a before and after for instant messaging on your site! But for now, let's take a look at the three golden rules for choosing the best WordPress instant messaging plugin to boost your sales.
How to reinvent customer relationship management with a WordPress instant messaging plugin?
What's a WordPress instant messaging plugin?
It's simply an extension that adds extra features to your WordPress site. In this case, it's the instant messaging feature, allowing your customers and prospects to communicate directly with you through their favorite channel. No more time-consuming contact forms, spam emails, or frustrating phone calls!
ChayAll's instant messaging plugin will display instant messaging buttons on every page of your site. Visitors will just have to click on the button of their choice. They’ll then be able to start a conversation with you in a smooth, fast and secure way. It's smart, it's safe and it's surprisingly simple!
Why install an instant messaging plugin on your site?
The instant messaging plugin changes your whole site, and for good reason! More than a simple communication tool, it adds spontaneity and user-friendliness to your site while humanizing the customer relationship. These days we know that nine out of ten consumers prefer to communicate with brands (source) via instant messaging rather than the phone. So you can see just how much an instant messaging plugin can boost your sales!
In a nutshell, the major benefits of a WordPress instant messaging plugin are:
Optimize customer relationship management costs: no network infrastructure, no training required, the ability to manage multiple requests at the same time, no phone call charges, etc.
Ability to send PDFs, images, links, personalized notifications, etc.
By installing the ChayAll designed, WordPress instant messaging plugin, you increase your chances of conversion: it's five instant messengers on a single interface!
ChayAll is a French startup that came up with the great idea of centralizing several instant messengers in a WordPress plugin: WhatsApp Business API, Facebook Messenger, Live Chat, Apple Business Chat, and Google's Business Messages. The ChayAll developed WordPress plugin is designed to provide a smooth and easy experience for both users and businesses.
What we like about the ChayAll plugin
Free version for basic needs;
Centralized access to the most widely used instant messengers;
Easy installation of the plugin in no time at all;
Ability to retrieve the history of each discussion;
RGPD compliant;
Automatic message settings;
Ability to create a chatbot;
Branded profile with profile picture, logo and chat color;
Notifications received by customers even after they leave your site;
Heading to Szczecin, Poland, where the startup Tidio has its HQ. Specializing in customer service automation solutions, the company is best known for its chatbots. As the name suggests, the Tidio Live Chat plugin integrates a live chat onto your WordPress site, but also a chatbot, an emailing tool, and Facebook Messenger. Like ChayAll, the Tidio plugin is customizable to fit your company's graphic design. It also allows you to send an email to visitors who leave your website, as long as they have filled in their email address beforehand (beware of RGPD compliance).
What we like about the Tidio Live Chat plugin
The scope of the chatbot's abilities (technical know-how required);
The email marketing tool;
Integration with several CRMs, such as SalesForce and Zendesk;
Widget customization;
Centralization of Live Chat, Facebook Messenger and the email marketing tool in the same solution.
What we like less about the Tidio Live Chat plugin
Doesn't include WhatsApp, the leading instant messenger with more than two billion users;
No free version (7-day trial version);
Site and resources are exclusively in English;
Doesn't notify users when they receive a message if they've left your website.
3. Zendesk Chat
Founded in 2007, Zendesk Inc. is an American company specializing in customer service solutions. Listed on the New York Stock Exchange, the company is active in 150 countries. What sets the Zendesk WordPress plugin apart is its ability to set triggers to automate certain Live Chat actions. Users who linger on a page can receive automatic messages from the Zendesk plugin. You can also feed your customer database to have the right information at the right time.
What we like about the Zendesk Chat plugin
Live Chat trigger settings;
Ability to keep an eye on the flow of visitors;
Organization of customer records to have the right information during the conversation;
Customizable widget.
What we like less about the Zendesk Chat plugin
Automation is confusing, especially for novices;
This Live Chat plugin tends to slow down the loading speed of your website, which hurts the user experience but also your SEO;
Customer service is often unreachable.
4. PureChat
PureChat was founded in 2012. This Arizona-based American company offers entrepreneurs and VSEs a chat plugin to communicate with their customers. Pure Chat was acquired in October 2020 by Ruby and now plays a role in the entire purchasing process. Its main advantage lies in its ability to define the action that triggers the live chat to appear (scroll, click on a link, etc.)
What we like abooui ut the PureChat plugin
Free solution;
Settings for the action that triggers the Live Chat;
Quality of the reporting tools provided;
Ability to indicate to the user that no advisor is online;
User-friendly and sleek interface;
RGPD compliant.
What we like less about the PureChat plugin
Notification display issue on Android smartphones;
The tool tends to disconnect for no reason. You have to regularly check that it's activated;
Lack of instant messaging applications;
Poorly responsive customer service.
5. Drift
Drift was launched in 2015 by a venture capital fund led by the founders of Latinx. The WordPress instant messaging plugin offered by Drift provides a live chat solution, with the ability to set up notifications via Slack. The widget allows you to add an "offline" or "away" status. The tool also notifies you when a visitor opens a page multiple times so you can offer personalized customer service.
What we like about the Drift plugin
Data on user behavior for personalized customer service (page they’re on, number of connections to your site, channel used to access your site, etc.);
Ability to integrate this Live Chat with Slack for real-time alerts;
Interesting features for B2B;
Easy setup of a basic chatbot.
What we like less about the Drift plugin
The tool tends to bring up old threads for no reason, which can flood the most recent threads or the latest messages received;
Price is higher than the market average;
Lack of integration with the most widely used instant messengers;
Inability to customize widgets to your corporate colors.
6. JivoChat
JivoChat was born in January 2012 and offers conversational solutions in 20 languages. The JivoChat WordPress instant messenger plugin offers live chat but also a button to call and send an email. The plugin aims to be omnichannel, supporting some instant messengers like WhatsApp, Facebook Messenger, and Telegram. It's one of the only plugins that offer (in its paid version) customization of the widget display by geolocation.
What we like about the JivoChat plugin
The omnichannel aspect, with the integration of several instant messengers;
The ability to customize the widget display according to the user's city or country;
Support for 20 different languages (no Chinese, however);
RGPD compliant.
What we like less about the JivoChat plugin
Doesn't include Google's Business Messages, a highly-coveted feature since its integration with Google My Business and Google Maps;
The widget tends to be displayed in an untimely manner, causing an increase in the bounce rate;
Doesn't work with a medium or low speed connection;
Interface is cluttered and unintuitive.
3 golden rules for choosing your WordPress instant messaging plugin
Choose an all-in-one instant messaging plugin
Avoid WordPress plugins that only support one instant messenger. Here's why:
If you only have one instant messenger on your site, you'll lose users who don't use it;
By multiplying plugins to reach a wider audience, you weigh your website down visually;
Multiplying instant messaging plugins will reduce the loading speed of your site. According to this Google study, 53% of visitors immediately leave websites that take more than three seconds to load. You can't afford this risk;
A website that takes a long time to load will probably not do well in SEO. Less visibility also means less sales.
The instant messaging plugin developed by ChayAll supports the five major instant messengers: WhatsApp Business, Facebook Messenger, Live Chat, Apple Business Chat, and Google's Business Messages. Convenient, intuitive and fast!
Prefer easy-to-use instant messaging plugins
We're striving to be intuitive for your prospects, customers, etc. but also for you! The whole point of a WordPress instant messaging plugin is to improve customer relations. So how can you offer your prospects and customers a quick response if you find your instant messaging plugin hard to use?
You should then choose a WordPress plugin that centralizes all messages, regardless of their source, on a single administrative interface. ChayAll's instant messaging plugin allows you to view all the messages that come to you on a single, uncluttered interface. So there’s no risk of missing a request and you won't lose any business opportunities!
Choose an instant messaging plugin that's easy to install
As you can imagine, the whole point of instant messaging lies in its ease of use, speed and flow of communication. Don't venture into installing an "exotic" instant messaging plugin that involves risky maneuvers like :
Sharing your WordPress site credentials with third parties;
Modifying the source code of your WordPress site, without any other installation options.
The best instant messaging plugins are those you can install directly from WordPress' "Plugins" page. That's the case with the ChayAll instant messaging plugin, which clearly ticks all the right boxes. Here's a short video to guide you in the installation process:
You should know that there's another way to integrate the WordPress instant messaging plugin! Try it out!
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